Goodwill & Ad Council:
Bring Good Home
Facebook Creative Shop reached out to see if we wanted to make a bunch of short dance spots with the one and only Erik Cavanaugh. Erik’s instagram had been an inspiration for a couple years, and it was an immediate yes.
We created a colossal, color-changing, neon bathtub in a three-walled cyc for Erik to dance in, animating the greater message that shopping at Goodwill catalyzes real community change.
Agency: Facebook Creative Shop
Director: Jacob Krupnick
DP: Luke Taylor
Producer: Kishori Rajan
Prod. Manager: Rochelle Rose
1st AC: Kenny Thompson
Lighting Designer: Bill Growney
Electrics: Fabio Martinez & Jen Bertha
HMU: Bridget Ritzinger
Wardrobe: Ani Simon-Kennedy
PAs: Shardae Quinn, Jason Chandler, Talya Krupnick
Edit: Dan Boventer @ Ancillary Post
Motion Graphics: Cam Vokey
